PPC Services
Rediscover PPC Services
Effective online advertising with the right marketing strategy gets a business great exposure in the SERPs. But today more than 60% of businesses waste more than 50% of their budget, because of not having enough insights and strategic planning for a PPC campaign. As your PPC service partner, Business Media works with you in developing a profit driven strategy for the Online Ad campaign. Our team members closely study and decide on the type of planning a business needs for getting them out to the audience. The strategies are solely targeted to the engagement and getting optimum return on your investments.
We have a team having years of experience in running ads and online campaigns for multiple businesses. Our team of experts make the best use of tools and insights to bring out the best results. Business Media ensures to bring you the expected return on investments through right targeting and strategizing techniques.
Our Expertise
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Our PPC Management Process
OBJECTIVE SETTING
The primary process of PPC starts with setting a clear objective of your campaign. The objectives differ as per the business and its needs. It can be getting more engagement, increasing brand awareness, generation of leads or generating website traffic. The PPC campaign is carried out as per the objectives set by the business.
GOALS AND KPIS SETUP
After setting up the objective of your campaign, the next step comes how to decide the location for which the ad will be run. Selecting a location helps us in targeting in a more specific and niche manner. When we are sure of selling a product in a certain location it ultimately increases more chances of getting good results in our Ads.
COMPETITIVE ANALYSIS
Competitor analysis is an important part of determining what our competitors are doing. This analysis helps us in knowing the competitor’s strategy and then making our own accordingly. We put efficient analytics into work and give you the right insights into your competitor’s performance. All the steps are taken to give you a brief outlook into your campaign planning.
KEYWORD RESEARCH
Keyword research is an important step when it comes to researching and planning your content and campaigns. Keywords help in better targeting of products. We create the keywords as per the campaign objective and then keep adding with long - tail, highly searched or used keywords, along with this we remove the underperforming and irrelevant keywords.
LANDING PAGE OPTIMIZATION
The landing page needs to be optimized for a better performance and getting overall return on the Cost per Click (CPC). We ensure your landing page has the right information and content marketing techniques for better engagement and profit oriented results of the campaigns. The landing page is designed and created so as to get ROI on the running ads.
PLANNING AND SCHEDULING
While planning and scheduling your ad, it is necessary to keep in mind the factors for right placement of the ad. Knowing when a buyer is online and when it is the right time to target that ad. An ad will perform differently on different platforms and during different times of the day, so we help in deciding the scheduling of your ad for effective performance.
We are amazing in our approach, easy to work with and offer high level of service experience. If you are looking for High-Quality Digital Marketing Services
Why Invest in Online Advertising?
In this era of digitally driven market, it is very important for every business to have an online presence and build an audience. To do this it is important for businesses and brands to advertise themselves online. Business Media helps you in creating a perfect online advertising plan and giving you insights into growing your brand. Some core reasons to start online advertising.
More Exposure – Running ads online helps you in getting more exposure and let your future customers know about your business and brand.
Targeted Reach – The paid advertising helps you in getting more targeted reach to your audience and increases the chances of generation and conversion of leads.
Increasing Growth – An optimized advertising plan ensures a business continuous growth through effective targeting and management of an ad campaign.
